Volume PR Recognized for Launching Mobile Software Provider in the Enterprise Human Resources, Training & Communications Market with Outstanding Outcomes
DENVER, Colorado (August 04, 2015) – Volume Public Relations received a Platinum MarCom Award and a Gold Magellan Award in recognition of their launch of the business to business (B2B) technology start-up, PlayerLync. In addition to the Gold Magellan Award, the League of American Communications Professionals (LACP), which hosts the Magellan competition, ranked Volume PR’s launch of the HR, training and communication technology platform number 8 in the “Top 25 Communications Campaigns in the United States, as well as the “Best Campaign on a Limited Budget.
Utilizing a proprietary behavioral and human sciences approach, implemented by Volume PR’s seasoned B2B tech public relations veterans, Volume PR achieved unprecedented outcomes for the company’s enterprise market launch. Measured outcomes from the PR program included the addition of millions of dollars in new annual customers, tripling the company’s entire annual enterprise sales base, a 330% increase in website traffic, and led multiple Fortune 500 companies into the sales funnel.
“Volume PR is spearheading a redirection in the way marketing, communications and public relations strategies and messages are built, executed and measured, and we’re pleased to see that our clients programs are breaking PR and marketing records thanks to this specialized approach said Elizabeth Edwards, President, Founder and CEO of Volume PR. “The results of this campaign are a perfect example of the guaranteed, impressive outcomes that technology and consumer brand marketers can expect from leveraging this strategic approach.
The MarCom Awards is an international creative competition that recognizes and honors outstanding achievements, hard work and generosity by marketing and communication professionals. The Platinum Award is presented to only the most outstanding entries in the competition and recognizes excellence in terms of quality, creativity, and resourcefulness.
The LACP hosts the Magellan Awards which facilitates discussion of best-in-class practices while also recognizes those who demonstrate exemplary communications capabilities. The goal of the LACP competition is to recognize the top communications professionals, ideas, and campaigns in the world.
The judges from LACP praised Volume Public Relation’s campaign submission:
“This entry proved to be remarkable in light of tremendous competition, entries for this award were received from close to a dozen different countries. Overall we find this work to be outstanding with strong performance.
-Christine Kennedy, LACP Managing Director
About Volume Public Relations
Volume Public Relations is an award-winning strategic communications firm known for accelerating marketing and PR outcomes with scientific precision.
The senior-led Volume PR team creates more awareness, more customers and more results for its client by designing messages, strategies, brands and promotions that are rooted in the principles of human and cognitive science. This practice has created an unmatched reputation for producing precision campaigns and outcomes over the last 14 years.
Already have a PR agency? Volume PR can seamlessly work alongside existing agency partners to supplement their efforts with marketing science.
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