78% of CMOs believe Content Marketing is the future of marketing. Does your content leverage cognitive science triggers for maximum impact?
Check out this great read from PR News:
https://www.prnewsonline.com/water-cooler/2014/02/05/the-communicators-role-in-content-creation/
Elizabeth Edwards is the founder of Volume PR, Engagement Science Lab, and creator of The Frequency of Understanding; an international movement to combining behavioral science and neuroscience with communication strategies to accelerate understanding and change.
Volume PR launches and grows great ideas, leaders, and brands with
human-centered communication. Starting as a Denver PR firm, Volume is now a
brand, media, and crisis communication agency serving clients worldwide,
specializing in complex issues and social narrative change.
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