Techniques.org, an eLearning company, was pursuing a strategy that placed them in a prime selling position – which required business growth to attract buyers. Volume PR was retained to develop a scientific plan that increased brand recognition, educated potential students, and generated media and analyst attention.
The crowded eLearning space includes a number of leading players as well as numerous smaller companies. Breaking free from the pack to demonstrate value and success can be a difficult challenge.
Volume PR developed a comprehensive program to greatly increase Techniques.org visibility and awareness, increasing brand recognition among vertical customers and creating critical relationships with key media and analyst contacts.
Volume PR launches and grows great ideas, leaders, and brands withhuman-centered communication. Starting as a Denver PR firm, Volume is now abrand, media, and crisis communication agency serving clients worldwide,specializing in complex issues and social narrative change.
Branding & Positioning
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