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eLearning LMS Category Creator

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The Beginning

Techniques.org, an eLearning company, was pursuing a strategy that placed them in a prime selling position – which required business growth to attract buyers. Volume PR was retained to develop a scientific plan that increased brand recognition, educated potential students, and generated media and analyst attention.

Project Type

Technology PR to Aquisition

Sectors

Cloud Software, Education, Technology

Skills

Strategy, Messaging, B2B PR, Launch, Media, Technical Content

The
Strategy

The crowded eLearning space includes a number of leading players as well as numerous smaller companies. Breaking free from the pack to demonstrate value and success can be a difficult challenge.

Volume PR developed a comprehensive program to greatly increase Techniques.org visibility and awareness, increasing brand recognition among vertical customers and creating critical relationships with key media and analyst contacts.

The
Results

Volume PR

Communication. Conversation. Conversion.

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Volume PR launches and grows great ideas, leaders, and brands with
human-centered communication. Starting as a Denver PR firm, Volume is now a
brand, media, and crisis communication agency serving clients worldwide,
specializing in complex issues and social narrative change.

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Technology

B2B

Consumer

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Communication Strategy

Branding & Positioning

Services

Behavior Change

Crisis Communication

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