YOU NEED PROVEN ENTERTAINMENT EXPERTS
Hit All Time Highs With Phenomenal PR

PR Responsible for 97% of Sony Record Sales
- $2.4 Million in earned media in 6 weeks
- CD debuted at #9 on the country music billboard chart; highest debut for a country music EVER
- 116,000 copies sold in 6 weeks
- #1 selling music item on Amazon and sold out on WalMart.com during launch week

Product Launch Reaches Audience of 52 Million
- Within months, Dale Jr.’s Big Mo’ had multiple full-page print features plus broadcast and online media spanning the United States and Canada
- Over 51,289,223 people were aware of the launch of Dale Jr.'s Big Mo'