Volume Public Relations

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The VPR Team

VolumePR was founded in 2001 by Elizabeth Robinson, who now leads the company as President & CEO.  While a proven PR thought leader and program development expert, Elizabeth's skills represent only the beginning of VolumePR's wealth of experience as VolumePR's team of senior executives tip the scales in demonstrating the agency's unique ability to serve client communication and publicity needs.

 

Elizabeth Robinson, President, Founder & CEO

As president and founder of VolumePR, Elizabeth leads the strategic management of client campaigns, ensuring they remain infused with expert tactics and innovative strategies that consistently increase the clients' market share.

Having sat on both sides of the table – with previous career roles as a corporate communications professional as well as an agency manager - Elizabeth is keenly aware that her corporate counterpart's success is often measured by their ability to achieve marketing, sales and business development goals.

By filtering these client goals through the lens of public relations, Elizabeth and her team consistently develop fully customized programs for their clients that not only support the accomplishment of pre-defined goals, but do so through a combination of bullet-proof PR programs and creative integrated marketing solutions that redefine the term "PR innovation."

Prior to founding VolumePR in the spring of 2001, Elizabeth was already deeply entrenched in the practice of building technology and consumer brands and positioning executives as industry thought leaders from her tenure with Ogilvy Public Relations and The Boeing Company.  A graduate of Pepperdine University with a Bachelor of Arts in organizational communication with an emphasis in business administration, Elizabeth has been twice awarded the International Association of Business Communicators' (IABC) Bronze Quill award, the League of American Communication Professionals (LACP) Spotlight and Magellan Awards on six occasions, and has grown VolumePR to be named one of the fastest growing private businesses in the state of Colorado by the Denver Business Journal.  In 2008, the Denver Business Journal named her to the prestigious "40 Under 40" list, which highlights the rising stars of Denver's business community.

 

Heather Lindemann, Director, Chief Strategist

Heather Lindemann is a strategic communications specialist with a focus on building powerful brands. She has worked with corporate, consumer, technology, energy and non-profit clients for 15 years and has media trained more than 200 executives. Additionally, Heather has worked with clients in crisis communications, media strategy, internal communications, social media and branding.

With long term experience working with two, top-ten public relations firms, a boutique strategic communications firm and a brand strategy firm Heather has completed award winning work for a host of clients including Chevron, Sun Microsystems, Gateway, Bona, GM and Motorola.

At LeGrand Hart, Heather was Managing Director for the firm’s clients and supported firm management as well.  Prior to LeGrand Hart, she was on site senior manager of corporate communications for Kindred Keziah, a global brand strategy firm. There she developed and implemented a company-wide marketing plan that included web site development, collateral, public relations and marketing efforts.  As Vice President of Ogilvy Denver’s technology practice, she counseled corporations on various marketing needs such as crisis communications, investor relations, brand strategy and growth, and best practices. She was also part of the office’s management team tasked with growth and P&L. Key clients included Sun Microsystems, the Metro Denver Network, Corvis, eBags.com and Evolving Systems. At Edelman, she developed and implemented communications plans for clients such as Motorola, General Instrument, Scientific-Atlanta and Gateway.

Heather has received numerous PRSA and IABC industry awards for her skills as a public relations strategist and the results her campaigns generate and is an accredited member of the American Marketing Association. She is also a trained yoga instructor, and can often be found at Pearl Street Yoga in Denver.

 

Craig TerBlanche, Senior Strategist

Craig TerBlanche has worked in the communications industry for over eight years and has extensive experience in media relations, strategic planning, project management and internal communications. His high-energy, results-oriented approach for generating public awareness helps companies connect with their customers and impact sales.

Prior to joining VolumePR, TerBlanche served as the chief public relations manager for AXIA where he managed strategic corporate communications, crisis communications and business PR campaigns for the agencies top clientele.

Additionally, TerBlanche received on the job media relations training during his stint in the NFL with the Tennessee Titans, Jacksonville Jaguars and serving as the U.S. PR assistant for the Amsterdam Admirals in Europe.

TerBlanche has the ability to successfully garner positive media exposure for his clients no matter the industry, product or service by leveraging his strong relationships with business and trade media including the Wall Street Journal, New York Times, Businessweek, Computerworld, Miami Herald, PRWeek, CNN, ESPN, Reuters and the Associated Press.

Craig graduated from the University of Tennessee with a bachelor's degree in sports management and business administration. He has written features for the Chicago Tribune, Seattle Times, Nashville Tennessean, Kansas City Star and the Florida Times-Union.

 

Bridget M. Cavanaugh, Strategic Communications Consultant & Media Liaison

Bridget’s rich and diverse 20 years in public relations makes her invaluable to any public relations, marketing, branding or sales program. With a focus on melding smart business strategies with alarmingly fresh creativity, Bridget has placed clients in media from Oprah’s Favorite Things to Energy trade publications

Before becoming a member of the VolumePR team, Bridget was founding partner at O’Berry | Cavanaugh a full-service brand marketing agency whose consumer clients include innovators in health & beauty (Clarisonic), athletic footwear (Ahnu), telecommunications (Blackfoot Communications), outdoor (Mystery Ranch) and online scheduling (Schedulicity). A strategic, ROI-focused firm, OC has a reputation for excellence in brand building, creativity and digital marketing.

As Senior Vice President at Ogilvy Public Relations in Dallas and Denver, Bridget managed a team of 30 PR professionals and lead the firm’s Telecommunications Practice nationally. In 1998 and 2000 her primary focus was the Qwest/US West merger and high-profile TV and magazine coverage for the CEO, including a nine- city all-employee telecast to signal the close one of the most ambitious “mergers” in telecom history. She had the opportunity to work with many other Ogilvy clients — TeraBeam, DrKoop.com, eBags, WebMD, Celestial Seasonings, Uniden and BP among others.

From 1996-1998, she was director of marketing at Weblink Wireless (formerly PageMart) where she managed the company’s US and Latin American marketing and corporate communications; before that she was Vice President at MCCommunications in Dallas where she orchestrated the launch of PrimeCo PCS (now Verizon). She was also a senior client advisor at BBDO in Seattle.

Bridget is active in her local community serving on the national advisory board for MSU’s College of Business, the editorial board of the local newspaper and advisor at-large for Newwest.net. As a published writer and blogger, she has a loyal and influential following among the digerati, having just recently been invited to speak at Jeff Pulver’s 140 Conference.

Bridget graduated from Montana State University with a bachelor degree in Business and Marketing. in 1988. A mother of two young children, Bridget still finds time to play tennis and competes in endurance horseback riding. She and her husband have a cattle ranch in central Montana, dabble in organic farming and grow hops for the local brewery.

 

 

Stephanie Council, Strategic Communications Consultant & Media Liaison

Stephanie Council is a results-driven strategic communications consultant with more than thirteen years' experience overseeing public relations programs for Fortune Global 500 organizations, start-ups and non-profits.  Stephanie's career includes both agency and in-house PR experience, with a focus on guiding client teams, strategy and messaging to achieve coverage goals for technology and consumer clients.  Throughout her career, Stephanie has been an instrumental part of her clients' visibility successes.  Her public relations expertise includes: media/analyst relations and article placement; public relations and communications strategy; executive and employee communications; investor communications; strategic writing (releases, articles and collateral); press tours; media training; crisis communications; tradeshow planning; message development; speaker placement; awards program management; and product launches.

A brief roster of Stephanie's clients includes Flextronics Corporate, Minden Grill, Nortel Networks, Sun Microsystems, Brio Software, Netpliance, BizRate.com, eCash and ClearCommerce.  Her media contacts at Forbes, Business Week, Newsweek, American Way Magazine, Bloomberg, Reuters, LA Times, Wired, Investors Business Daily, and other national and regional media have led to industry-defining coverage for her clients.

 

 

Jennifer Grace Thomas, Strategic Communications Consultant & Media Liaison

Jennifer Grace Thomas brings nearly 20 years of strategic public relations experience to the table with concentrations in the travel and tourism, health and beauty, technology, construction and real estate, parenting, and defense industries.

Formerly having served as senior vice president and director of Hill & Knowlton's (H&K) Washington DC Corporate and Technology Practice, Jennifer has a rich history of leading a multi-million dollar practice, developing annual strategic public relations and marketing programs for clients including Microsoft, Motorola, Raytheon, AMS, United States Army, YouCentric (acquired by J.D. Edwards), OpenNetwork Technologies, Facility Information Systems (acquired by FAMIS software), and others.  She also served as senior vice president for The ProMarc Agency, a technology specialist firm acquired by H&K, where she spearheaded the launch of more than 40 technology companies.

A U.S. Veteran, Jennifer served in the Air National Guard for eight years, where she worked in public affairs, was editor of an award-winning newsletter, a reporter for OnGuard national newspaper, and served an assignment at the Pentagon.

A published author, Jennifer is a featured travel columnist for ASTA Network Magazine, Agent Life, and ASTAnetwork Entertainment/ What's On Guide.  Jennifer also writes for Tropical Family Travel blog and has articles published in Upgrade magazine, Boomer Market Advisor, Benefits Selling, SMA newsletter and has co-authored an article for the Public Relations Society of America's (PRSA) The Strategist magazine.  She has presented at conferences including the American Society of Travel Agents (ASTA), PRSA, Counselor's Academy, National Association of Convenience Stores, and more.

Jennifer earned her B.S. degree in Journalism and Theatre and completed graduate work toward her M.A. in Theatre from Bowling Green State University.  She is an accredited member of PRSA and a member of PRSA's Counselors Academy and the Florida Public Relations Association.  Jennifer served on the American Express Representative Travel Services group and is a current member of the Cruise Line International Association and ASTA.

 

Amy Bryer, Strategic Communications Consultant & Media Liaison

Amy Bryer has worked in the media industry for more than 13 years with extensive experience in journalism, public and community relations, media relations, writing and copyediting. With a unique understanding how a newsroom ticks combined with a proven strength at articulating her clients’ stories in a way that resonates with the right people and gets her clients noticed, Amy has a history of tremendous success securing features for her clients in both print and broadcast media outlets.
 
Beginning with a career in journalism spanning more than a decade — most recently as a reporter and columnist with the Denver Business Journal, Amy quickly became an expert in the beats she regularly covered, including, telecommunications, the airline industry, nonprofits and higher education. She now translates that expertise to support clients in a broad-range of industries, from financial and educational institutions, to private corporations and nonprofits.
 
Amy earned a bachelor’s degree in Journalism with a minor in political science from Michigan State University. She serves on The Denver Foundation Communications and Marketing Committee with leaders from broadcast, cable and print news industries.

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